News: Frys frozen range now in Ocado

Your favourite vegan frozen food brand Fry’s Vegetarian is now available through online retailer Ocado. Following a bumper year of sales in the UK, Fry’s has succeeded in getting all 17 of their totally vegan range of products onto the shelves at Ocado. This is great news for vegans who now have a national supplier offering vegan frozen food at the click of a mouse.

Lisa Drummy of Fry’s explains:
“This partnership with Ocado is a milestone not only for us, but for all vegan and vegetarian food producers, suppliers and distributors. We have worked tirelessly to build the reputation of Fry’s in the health food and catering sectors for more than ten years and the Ocado listing feels like a whole new chapter. We couldn’t be prouder to be working with a market leader such as Ocado to spread our meat free products to an even wider audience. The availability of such a wide range of vegan products through a mainstream retailer shows how ready the UK is for meat replacements.”

Ocado has taken on the entire range from Fry’s Distribution consisting of 17 lines. This range includes best sellers Polony Slicing Sausage, Traditional Burgers and Chicken-style Nuggets as well as the recently launched Pepper Steak and Country Mushroom Pies.

All products are now available to purchase through Ocado:

The launch will be followed by a Fry’s online shop housed within the Ocado website and will feature meal ideas, nutrition facts and recipes. The Fry’s store for Ocado will be rolled out during the coming months.

More info at

Source: fgvpr

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