After reviewing the fruity flavours, we look at the natural yoghurt from Austrian producer Joya. This is a genuine natural yoghurt, with soya milk and cultures, but has just a little maize starch in there to thicken it. The Joya selling point is that their beans are organic and European grown, on their own home soil in Austria:
The Austrian soy-dairy brand Joya landed on UK shores last month, with sales going live in Sainsburys. Produced in Vienna, Joya has been on the market since 2002 and is big in Austria, Germany and 30 other countries. The UK launch includes plain and fruity yoghurts, with plans to bring soya shakes over here too. We grabbed a fruity selection to see how they compared to our current UK favourites.